A picture of Josh Perry against a red background abstract shape.

Who am I?

A Designer + Self-Taught Coder

I’m a designer and front-end coder with over a decade of experience creating clean, functional, and user-focused digital work. I mix design thinking with technical application to move projects from concept to launch. My background across web, product, and marketing in different industries allows me to bridge creative and engineering functions and deliver work that looks sharp and performs even better.

Based in Chicago, when I’m not working I spend time drawing in Procreate, shooting recreational archery, or mixing a cocktail with my cat, Amanda, nearby.

Strengths and Values

I have a broad creative background that includes work in brand identity, building design systems, front end development, and motion design.

I deliver robust design solutions for web and digital platforms that prioritize clarity, usability, and business outcomes.

My design background across education, legal marketing, consumer packaged goods, and enterprise IT consulting gives me a broad perspective to problem solving.

I’m committed to learning and improving, keeping my skills current with new tools, technologies, and design practices.

I value transparency in how data is collected and used, and I advocate for privacy-conscious design practices in my work.

My Work History

Senior Multimedia Designer

EXP

I lead the design and development of web and video projects that reinforce this AEC firm’s brand and digital presence. I mix creative and technical execution — blending UX design, motion graphics, and front-end development to produce work that’s visually engaging, user-focused, and built to perform.
  • Built a visual design system to unify brand consistency across web, email, and digital marketing content.
  • Overhauled the website visual identity to improve user experience, accessibility, and brand fidelity.
  • Served as the primary design partner between marketing and the web developer, helping to better guide design decisions and reduce communication friction between the two groups.

Digital Designer & Animator

Freelance Consulting

I design marketing and product creative for clients ranging from startups to established businesses. My work blends visual storytelling, animation, and brand strategy to help clients connect with their audiences and strengthen their digital presence.
  • Visual Design: Digital and print creative for websites, publications, display ads, and social media campaigns.
  • Motion Graphics & Animation: Animated explainers, promotional videos, and interactive content for web and social.
  • Brand Development: Help clients define and refine their brand identity to reflect their vision and values
  • Consultation: Provide strategic guidance on design, content, and marketing direction.
  • Project Coordination: Manage design projects from concept through delivery, ensuring consistency and quality.

Lead Graphic Designer

Liatrio

As the first design hire at this DevOps consultancy, I helped expand the company’s brand beyond its engineering roots to reach and engage new audiences. My work contributed to Liatrio’s growth from ~35 to 100+ employees and from one to four enterprise clients over five years.

Notable Achievements

  • Created a scalable design system implemented across web, social, and marketing materials, supporting an average 8% monthly follower growth on LinkedIn.
  • Designed and coded the company website as part of a full brand refresh, driving a 300% increase in qualified contact submissions and content downloads.
  • Produced diverse digital marketing assets including videos, brochures, presentations, and social media creative.

Senior Art Director

Merkle

Developed video, digital, and print creative for a national health insurance client within a large marketing agency. Partnered with copywriters, creative directors, and account teams to meet enrollment and engagement goals through data-driven design.

Deliverables Included

  • Animated explainer videos and medical infographics
  • Landing pages, marketing emails, and social media ads
  • Pitch decks, presentation templates, and direct mailers

Interactive Designer

NC Solutions

Served as lead marketing designer for this CPG technology company, translating complex data insights into clear and compelling B2B marketing materials. Collaborated with marketing, sales, and product teams to deliver high-impact creative across multiple channels.

Notable Achievements

  • Created a series of animated explainer videos highlighting company products and services for B2B audiences.
  • Volunteered to manage the front end of the corporate website, developing new skills in CMS management, responsive design, and front-end coding.

Graphic Designer

Jenner & Block

Produced digital and print marketing materials to support business development for an international law firm. Partnered with firm partners and account managers to align creative with strategic objectives.

Highlights

  • Created advertisements, animated videos, and client-ready sales collateral.
  • Became the department’s go-to designer for advanced PowerPoint and Word layouts, delivering high-quality materials for client presentations and proposals.

Apps Creative Director

Lincoln Learning Solutions

Led the initiative to adapt the company’s children’s books into interactive iPad storybook apps, publishing three titles between 2011 and 2012. Oversaw all creative and technical aspects of production from concept through launch.

Lead Illustrator

Lincoln Learning Solutions

Supervised a team of remote illustrators while creating concept art, model sheets, and background illustrations for Tales of Midlandia, a K–4 educational book series spanning 14 titles. Ensured consistent visual quality and on-time delivery across projects.

Senior Artist

Lincoln Learning Solutions

Led environmental art design for a 3D MMO-style educational game. Created concept art, visual style guides, 3D assets, and in-engine behaviors, collaborating closely with programmers and artists throughout production.

3D Artist

Lincoln Learning Solutions

Contributed to the visual design of a fictional world for a K–4 educational program. Designed concept art, UI elements, textures, and animations, establishing the style and visual direction for the project.